Making Ministry Count: Avoiding the Trap of Numbers

As we continue our series on the ins and outs of ministry, I want to talk about an area of ministry that has the potential to trip up even most spiritual of us.   This is an area where I have to constantly remind myself that my human wisdom is severely lacking in comparison to God’s heavenly wisdom.  The issue that I am talking about pertains to allowing numbers to drive our ministries.

Ministry requires at least two people; the person doing the ministering and the person or people to whom we are ministering.  For most of us who are in speaking, writing, teaching or music ministry, we typically serve groups of people rather than doing individual ministry. The size of our audience can easily become more important to us than the ministry we are doing.   Friends.  Followers.  Registration numbers.  Comments.  Tweets and re-tweets. It all has the potential to trip us up and cause us to sin. May I share an example from my own life with you?

Several months after I began blogging, I discovered a cool program called SiteMeter. This nifty little application would track the number of visitors that came to my blog each day and tell me all sorts of wonderful information, such as where the person lived, how long they stayed on my blog, what post they came into and left from and how they got to my blog.  Awesome, huh!!

Well, yes……….and no.  It was fun to see those statistics and be able to track the topics on my blog that seemed to appeal to the audience.   The problem arose when I began logging onto Sitemeter multiple times each day to see how many people had visited my blog.  Oh yes, I do have an obsessive-compulsive personality.  On the days when there were numerous visitors, my happiness factor was high, but on the days when the number of visitors plummeted, my happiness factor plummeted right along with the numbers.   I realized that on the days I posted, the numbers went up; while the numbers declined on the days that I did not post.  Before long I was posting something every day just to assure increased traffic to my blog.  What had happened?  I made the number of visitors to my blog a false god. What began as a lovely avenue to write and share the words the Lord gave me, turned into a dirt road of idolatry.

When the realization of my idolatry hit me, my heart was grieved. I never intended for my blog to become an idol.  Never!!  The Holy Spirit instructed me to remove SiteMeter from my blog for a season, until I could get a grip on His purpose for blogging in my life.  That is precisely what I did.  For several months I was SiteMeter-less and in that time the Lord reminded me, once again, that the ministry He has entrusted to me is His ministry.  I am to write only what He gives me and He will bring the people He desires for me to touch.  On my own I have no words that will touch anyone.  Anything on my blog or in a message I give that is worthwhile is totally from the Lord.

The same is true for any avenue of ministry to which we are assigned.  Ministry is about Jesus.    When human affirmation becomes more important to us than allowing God to grow the ministry He has entrusted to us, we are in trouble and we need to step away and allow the Lord to re-focus our eyes.

I hope that I am the only one who has struggled with this, but my guess is that it is quite a common problem.  It is my constant prayer that Jesus will remind me daily that IT IS ALL ABOUT HIM!!

Leah Adams

Although I asked Jesus to come into my heart at the age of 15, I describe myself as the “prodigal son’s sister” after spending several years walking far from the Lord in my twenties. Helping others understand the grace that is offered by Jesus to anyone who will accept it is the passion of my heart. In a works-based and failure-prone society, grace is a concept that many people have difficulty grasping and my speaking and writing ministry, called The Point Ministries, seeks to point others straight to Jesus and his amazing grace. I live in northern Georgia with my husband, Greg, who is also my dentist. We have one son, Charlie, a sophmore in college who is planning a career in ministry. I hold a Doctor of Pharmacy Degree from Mercer University School of Pharmacy. I am a regular contributer at Internet Cafe’ Devotions Ministry Counter, CBN.com, and JournEzine. I am also a CLASS certified speaker and the author of a six week Bible study entitled, From the Trash Pile to the Treasure Chest: Creating a Godly Legacy.

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23 Responses to Making Ministry Count: Avoiding the Trap of Numbers
  1. Denise
    June 21, 2010 | 6:14 am

    Amen, Him, not me.

  2. Kim @ Homesteader's Heart
    June 21, 2010 | 7:06 am

    I’ve gone through that same thing and it seems that when I start feeling that way, my mind goes blank and I can’t think of anything to post but as soon as I give it back to the Lord and stop stressing about numbers, the ideas come rolling back in. I mean it takes effort to come up with senseless funny things each day. LOL! Just kidding.
    Great post and I think we should stop and evaluate our intentions with each and every post. That way we can see where our heart lies.
    Blessings!

    • Leah Adams
      June 21, 2010 | 3:18 pm

      Kim,

      You are so right. I think that daily I need to evaluate my intentions. I’ve come to the point in my ministry that I try very hard to always make it about Jesus. I fail sometimes and He is always faithful to put a stop to my prideful efforts.

      Leah

  3. Lorna
    June 21, 2010 | 8:21 am

    Leah, I’ve recently began blogging and found myself “checking” the numbers often, sometimes several times a day. I’m afraid that I would have been in trouble had the Lord not used your article to confirm what He was trying to tell me this week. Thank you for being obedient – for my heart wants only for Him to be Glorified. May He continue to bless you in your writing.

    Follow 2 Serve
    Lorna

    • Leah Adams
      June 21, 2010 | 3:19 pm

      Lorna,

      Thank you for your comment. It encourages me to know that something He gave me touches another heart. God bless you!

      Leah

  4. Joan
    June 21, 2010 | 8:49 am

    Guilty as charged! I’ve done the same thing with my blog – I became more interested in the number of visitors and comments than in the content. A few weeks ago, the Lord spoke to me about this and it caused me to refocus. It was if God was saying – “you do the writing, let Me take care of the rest. I will bring those that need to come.”

    I know there are a million blogs out there where people can find information and learn more about God. However, I am blogging and writing because I feel He has called me to do this. But when I put the focus on “me” instead of Him, both my writing and my Spiritual life suffer.

    Thank you for this timely post – it’s easy to fall back into that old trap of checking and worrying about the stats.

  5. Teresa Lasher
    June 21, 2010 | 9:59 am

    Leah, you hit the nail right on the head. I, too, have been interested in the “numbers” racket – so off focus as you so pointedly remind us! This past week, my blog site was down and I was upset at first. Now, days later & after reading your post, I realize my focus was so off-base! I’ve been concentrating more on my writing itself and making FB more of my homebase–not so many irons in the fire. I have survived and lived to tell about it too. Thanks for the gentle reminder that it’s not about the numbers or me or my precious blog…it’s really all about God!

    • Leah Adams
      June 21, 2010 | 3:22 pm

      Teresa and Joan,

      I think most of us who blog seriously can identify with what the Lord gave me to write with regard to the numbers. This problem is pervasive~~even in our churches. Everything can easily become about numbers~~how many were in Sunday school or worship, etc. Even King David has issues with this when, in direct contradiction to God’s command, he numbered or counted his fighting men.

      Thanks for your comments. They bless me!!

      Leah

  6. LauraLee
    June 21, 2010 | 11:10 am

    Something inside our hearts cries, “You need to be known!” “You’re only effective if you’re numbers are growing!” I’ve so been there too. I not only did it with my blog for the first YEAR (takes some of us longer to get the memo), I did it with Facebook and Twitter too. Those lil thumbs up can be the death of me if I’m not keeping the Lord’s perspective. Crazy crazy, but very relevant exhortation here, Leah. May the Lord keep us small as we wear HIM large.

  7. Joanne
    June 21, 2010 | 1:21 pm

    Yes! SO easy to get caught up in the numbers – but the only number that really matters is Him. Thank you for this, Leah!

  8. Wanda
    June 21, 2010 | 1:31 pm

    It’s strange, is God trying to tell me something? Today I published my first blog, then turned to check my e-mail, and opened to this. Thanks for the warning, before I get caught up and follow the wrong path. By the way, how do I get to SiteMeter?

  9. Carol
    June 21, 2010 | 3:17 pm

    Great post! It’s easy as a writer to become overwhelmed with numbers. Statistics on how many book proposals are accepted by a certain publisher, how many people buy the book, how many followers you have, how many hits you’ve received. But God has been telling me that He is not a God of numbers. He can accomplish a lot with a little and the right spirit. When the numbers are low and His will is still accomplished, He gets all the more glory – and THAT is what it is all about. THanks for this reminder.

  10. Bev
    June 21, 2010 | 3:49 pm

    oh, you are not alone in this! thank you, thank you for godly perspective…

  11. Karen
    June 21, 2010 | 6:27 pm

    I can totally relate, as many of us bloggers can. Sitemeter isn’t the only thing that can trip us up. How many emails we are getting, and as you already mentioned…how many followers our blog has, how many follow our blogs on NetworkedBlogs (via Facebook), tweets, even how many people leave comments to our status updates on Facebook. The trap of falling into the numbers game is the main reason I decided to no longer have a follower widget on my blog. And I’m not going to do Sitemeter either. At least not for now. It is a relief to know I’m not the only one who has struggled with this. Thanks for the reminder to keep the right focus. I really appreciated your post!
    Karen

  12. Janis@Open My Ears Lord
    June 23, 2010 | 2:12 am

    Thank you for your timely post. I can’t tell you how entangled I am in the numbers I do not get to my blog. I have been talking to the Lord about this. Wondering if this is really what He called me to when I don’t see it ministering to people on a daily basis.

    Thank you for calling it idolatry. It really felt like an obsession. Now I need to let the Lord guide me as He sees fit for His purposes.

    Janis

  13. Janis@Open My Ears Lord
    June 23, 2010 | 2:20 am

    Thank you, Leah, for your post. Thank you pointing out that focusing on the numbers is idolatry. I have been so caught up in that. I even question if I am ministering, if this is the Lord’s will, when I have no comments.

    Thank you for confirming what I have known. This is the Lord’s ministry, and I just need to be obedient to His direction.

    Janis

  14. One Heart
    June 23, 2010 | 4:42 pm

    You’re right on target. This is a great reminder for all. I have a site meter and never look at it. I did so when reminded by a friend a couple of weeks ago but it’s not a priority. I think that we can easily become discouraged by it and forget that it’s all about Him and if He wants to use us for even one soul, then that is still a privilege. This is all for Him.

    Thank you for sharing this dear one. Great words indeed.

  15. tsj photography » keepin’ it real
    June 24, 2010 | 7:16 am

    [...] with all of this, God’s put some great material in front of me to think about.  Like this post {yep! I sure have been guilty of [...]

  16. Sharon
    June 25, 2010 | 9:52 am

    Leah, thank you for keeping it real. I always enjoy your posts! God Bless you!

  17. Lora
    June 25, 2010 | 2:04 pm

    Leah, I appreciate your honesty and your heart for following God. While I don’t blog, it can apply in other ways in my life.
    Thank you for being my sister, following our Father, and being a mouthpiece to help us along the way.
    Lora

  18. Praise and Coffee
    June 28, 2010 | 1:53 pm

    Great post Leah! Been there, done that, bought the tee shirt and had to burn it! :)
    Sometimes I glance at the weekly updates I get in the email but I never keep track like I used to…freedom!!!!

    Blessings,
    Sue

  19. Bina
    June 28, 2010 | 11:44 pm

    ok…I really needed this “Godly swift kick in the pants”…thanks for delivering it so wisely!!

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